KSUM Market Acceleration Grant

Provides up to ₹10 Lakhs to Kerala startups to design marketing pipelines, scale customer traction, and build sales infrastructure. Positioned after KSUM's idea- and prototype-stage grants, the Market Acceleration Grant is the scheme within KSUM's ladder specifically aimed at go-to-market execution — building sales infrastructure, marketing pipelines, and customer-traction systems — rather than product R&D, which is why its ₹10 lakh ceiling requires an already-active product and evidence of early sales traction rather than a mere prototype. Disbursal is tied to traction milestones assessed by a market-validation jury, distinguishing its evaluation criteria from the product/team-focused scoring used for KSUM's earlier-stage Idea and Innovation grants.